Mr Big B, Khush toh nahin hai hum

(This is a very old post of mine, that suddenly went missing from my blog. After a lot of searching…..I have unearthed it from somewhere. I cannot backdate it, and so I have no other alternative than post it right up here. Read it, if you already haven’t.)
Mr Amitabh,
Give me the real Bachchan.
I admit that [...]

Gowrnamentu adutising-part 2

Phase 3- The internal briefing
“What is the brief?’ The Boss asked, expecting nothing more than what he already knew. Afterall, he’d been in the business for way too long to expect any surprises. But he knew that he could keep morons like me motivated by feigning ignorance.
“They want an ad. A press ad. An ad [...]

Halli daariyalli….evening hothinalli

It happens often. And it can drive you crazy. Atleast it happens to me. You suddenly remember a song, and then you want it badly. So badly that it can drive you insane.
It happened to me again.
From somewhere out of the blue, an old kannada song called ‘halli daariyalli’, started to haunt me. A song [...]

To hell and back – Part 3

The day ended exactly like the way it had started. Seven of us huddling in darkness.

Atleast, we all remembered to carry torches. Except Guru, since he was already on a path of enlightenment to his professor’s house. Bonda carried a pen torch that was enough to light up a button hole. Neil had a torch [...]

To hell and back – Part 2

We waited for the sun to dawn upon us along with a few ideas. The setting that seemed spooky all this while, turned harmless in daytime. It was just an ordinary road in the middle of trees. Even the background score changed appropriately from frogs/ crickets to birds chirping. Probably, the overpopulated trees were stopping [...]

To hell and back – Part 1

A decade has gone by. Everyone must have been through one harrowing trip in their lifetime. Well, this is mine.
A trek to Yedakumeri by Seven of us. This trip is a tribute to whoever coined the term lucky 7. Of course, the only proof of luck is that we returned alive, without killing each other.
Jeeva, [...]

What’s in IT for me?

I have a lot of friends in IT.
They have a single friend they lost out to advertising.
Over the years, we’ve lost touch. And when we meet, we don’t know what to speak. While, that may the difference of ‘Information’ and ‘Communication’.
They would like me to just inform them about what I’m doing.
I would like [...]

MBA-Master of Bullshitting Artistically

I have finally found the MDH guide on ‘How to make your agency look up to you, in spite of sucking up to you?’
Its got some really valid insights, that can fool any agency fatang, without making him feel like one.
Here are a few excerpts…
CREATIVE CHALLENGE: A very motivating phrase, that masterfully disguises the fact [...]

The little I know about Malgudi

I must be having a world record for entering into arguments. Somehow, on one topic, I have never found another point of view. That Malgudi Days is undoubtedly the best piece of work created for Indian television. 
I can imagine the nightmare Shankar Nag must have gone through to even gain the confidence to take up [...]

Me and my Jhankaar beats

It’s strange that every time I sit back to think about incidents in my life, songs from Bollywood always make their way into the memories. After 33 years of uneventful existence, the only thing I can proudly showoff, is the shitty deep association I have with Hindi songs.
And they don’t include any Gulzar or Burman’s [...]